Virginians Organized for Interfaith Community Engagement (VOICE) is a multi-faith, nonpartisan people’s power organization comprised of almost 50 member institutions representing more than 180,000 families in Virginia. For the past two years, VOICE has recruited the help of The James Company to assist with their Friends of VOICE Annual Fundraising effort. In 2020, members responded with donations of $235,000, exceeding giving levels of prior years. The question for 2021 was whether this same level of generosity could be sustained, especially as the Covid pandemic continued to wreak havoc.
With a spirit of optimism for 2021, VOICE challenged their members to not only match the prior year’s results, but to increase overall giving to $250,000. The rally cry was to Build Power for Bold Change. Throughout 2021, members rolled up their sleeves to help pursue the $250,000 goal, resulting in one-on-one contacts, mailings, email blasts, and Facebook posts.
At the end of the year, when the dust cleared, the results were cause for celebration! The $250,000 goal was not only met, but exceeded. Earlier concerns that Covid might tamp down support were not realized. The solid member response has built a strong foundation for VOICE in 2022. Visit the VOICE website at www.voice-iaf.org to learn more about their critical work of transformational change.
Written by Fred Stoltz, Director
The James Company
Phone: (414) 690-3426
Email: fstoltz@jamescompany.com
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